Why You Might Want to Switch Your Graphic Design Business to Digital Printing
An analog-based printing press is a classic choice that graphic designers, artists, and anyone else who needs elaborate print work have used for years. But today, more and more people in your industry are turning away from analog and towards digital printing. While analog may have its uses, digital provides a number of key benefits for your graphic design business that can't be overlooked. Here's why you might want to contact a local expert who can help you make the switch to digital printing today.
Digital Printing Offers a Wider Color Range and Makes Color Matching Easy
With analog printing, it can take some effort to get your printed colors to match up exactly with what you intended when initially designing the image or graphic. It may take some trial and error before you get it just right, and this could involve switching out different plates or working through other production issues. Digital printing makes it extremely easy to print out the exact hue you desire with little to no fuss.
Digital printing also has the ability to provide a wider range of colors without the need to purchase additional inks or plates. This could give you more options during the design process because you can go with any color you can dream up instead of just the ones you know that you can print out accurately.
Digital Printing Is Faster and Less Expensive Because You Don't Need to Deal With Plates or Complicated Production Setup
Because you don't need to fuss with the printer as much as was just described, you'll also find that a switch to digital printing can speed up your production time. You'll be able to get your designs printed out faster, making your business more efficient and perhaps giving you time to even take on new clients or at least get your finished materials to your clients faster.
Digital Printing Gives You More Options on Printing Materials Compared to Analog
When using an analog printer, you are somewhat limited as to what types of materials you can print on. An analog printer makes more direct contact with the printed materials as it moves through the printer. This means you might not be able to use a thinner sheet of paper or a more brittle form of media because the analog printer might tear or otherwise damage it during the printing process. Digital printing on the other hand does not push down or contact the paper or other media going through the printer with as much force, allowing you to get more creative with what types of printed products you offer your customers.